NBCC Brand Management

The National Breast Cancer Coalition’s (NBCC) mission is to end breast cancer through the power of action and advocacy. In 2010, they set a deadline and launched a plan of action to know how to end breast cancer by January 1, 2020. In 2018, I became their Marketing consultant, updated their brand and started meeting their needs for a large number of collateral pieces. Even not meeting their deadline, NBCC remains focused on their goal of knowing how to end breast cancer.